Financial Storytelling: How to Communicate Numbers that Resonate and Inspire Action
Great stories belong in business. It's pretty widely accepted that in order to have your products & service resonate with your customers, your business needs to have a compelling story. So why is it then that when it comes to sharing financial performance, stories are nowhere to be found? Using story to bring your numbers to life is an essential skill for any finance leader that wants to amplify their impact, drive strategic value and inspire action.
Please join us for a one hour CPE with Liz Barhydt, CFO for Directive and Founder of She Speak Numbers. This workshop will be limited to 10 participants and you will be asked to participate in the presentation! You read that right, microphones and cameras on please!
Speaker Biography: Liz Barhydt is a CMA, CPA (inactive) and the Founder of She Speaks Numbers, a coaching & leadership training organization that empowers rising female business leaders to drive change, inspire action and elevate their message through strategic storytelling and effective communication. Liz is also the CFO for a digital marketing agency and combines her financial expertise and business acumen to help craft compelling narratives supported by business numbers. She holds her Masters in accounting and a BS in Finance both from Wake Forest University. With over 15 years of experience in corporate finance, she’s led many executive teams to increase their financial confidence and financial literacy. Her ability to break down strategic corporate finance into simple, digestible and actionable steps has enabled many of these companies to grow profitability, break through the 7 & 8 figure marks and to eventual exit.
- Understand the business value of storytelling in finance
- Help finance leaders identify strong storytelling opportunities
- How to bring financials to life with story
Program Level Knowledge: Beginner
Prerequisite/Advanced Preparation: None
Field of Study: Communications and Marketing
Method of Learning: Webinar (Zoom)
CPE Credit Hours: 1 CPE Hour
Email us at firstname.lastname@example.org to be added to the waitlist!